Naughty Dog logo was born in October 2006 from an idea of young designers and current artistic leader, Simona Guarraci and Laura lace.
Multi during the period of studies at the Istituto Europeo di Design (IED) in Milan, after graduating in Fashion Design the two friends decide to start together at a time in Los Angeles.
It is here that, sitting at a café table on Rodeo Drive, looking amused the new craze of the California coast: an army of super chic and trendy girls wearing walking their pooches dressed and equipped to the nines.
Naughty means "mercy," "Rascal", in fact, how often are the different trends of the fashion system which, in the intention of the indefatigable duo, foresees a new colored line and glamourous, characterized by a series of garments declined for both mistress and mini version, for your four-legged friend.
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