Getting ready for the debut of men's fashion week in New York. After two years of negotiations, the Cfda – Council of Fashion Designers of America in July will launch the New York Fashion Week: Men's. With one exception: sponsor to support the organizers, in fact, there will be Amazon, main sponsor of the event along with DreamWorks and Shinola.
It appears significant that a colossus in the world of the web with such a strong hugs a fashion event. "For us the man is as important as the woman," explained to wwd.com Cathy Beaudoin,President of e-commerce platform. In Amazon, "fashion is a business that is increasing more – he continued – with the menswear which locomotive: in five years grew at a rate of +80% per annum. Moreover, most of the brands that take part in the new appointment are already sold on our online platforms ".
The Big Apple during the fashion week in calendar from July 13 to 16, will feature the brands Tommy Hilfiger, Calvin Klein, Michael Kors Collection, Rag & Bone, Public School, Billy Reid, Todd Snyder, Michael Bastian, Ovadia & Sons, Robert Geller, Thom Brown, Duckie Brown, Patrik Ervell, Timo Weiland eKent & Curwen. These Calvin Klein and Thom Brown will continue to slide in Europe (Milan and Paris respectively), but will the limestone of New York Fashion Week: Men's events and presentations. Also revealed the location, will be the Skylight clarkson Sq of Soho.
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