Home News London prohibits landing at retail chains
14 November 2016

London prohibits landing at retail chains

Central London cuts out the big fashion chains. The Westminster City Council has introduced a regulation to protect the uniqueness of some sensitive areas of the city of London. The authority, which oversees the City of Westminster in the Greater London area, has developed the Special Policy Area (Spa) guidelines, guidelines aimed at defining the requirements needed to open new businesses and reality in five specific ways, namely: Savile Row (famous for "tailor"), Mayfair (rich in art galleries), Harley Street (Center of medical excellence), St James's (famous for the exclusivity of art galleries and luxury niche specialists) and Portland Place (best known for historic buildings offices prestigious international organisations).

For example, in Savile Row new store must have a tailor made activities in order toestablish themselves in the street, so that their reality is akin to the peculiarities of the area. Mark Henderson, President of the brand Gieves & Hawkes established inSavile Row, said: "I am very pleased. This means recognizing the uniqueness of Savile Row. Not only the great tailor but gives away is also a symbol for the British fashion that we would not become another street retail ". The provision has been a subject of interest for a decade, in response to the growing presence of large international chains that have almost annihilated the distinctive characteristics of each area in favor of approval.

The story of London's interesting Milan where large retail chains are introducing myself in the most prestigious fashion, occupying and, in some cases replacing the store who once characterized and made famous the area occupied.

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