The issue nr. 91 of the Pitti Uomo in Florence

1,120 brands. 540 brand abroad. And 210 news. Opens in Florence Pitti Immagine Uomo, the menswear trade fair that kicks off the new year in the fashion system. Market but also thermometer coming trends, the event is of great importance not only for the fashion industry but for the whole industry linked to it, a fundamental sector for the Italian economy.

The last edition counted 36,000 visitors with around 25,000 buyers from around the world. The formula of the exhibition includes a mixture of fair (as always organized inside the Fortezza da Basso) and side events trying to take stock of the situation on the trends of men and not of contemporary fashion.

The overall theme is "Pitti Dance Off" and uses the idea of contemporary dance and ballet as a reference of free expression and interpretation of men's clothing, always a classic and traditional bulwark that you are bringing forward year after year in an endless struggle between avant-garde and immobility. Institutional brand, trademarks of great Italian tailoring, young talent, emerging designers from Japan and Korea: the mix presented is interesting and guarantees every season a surprise to think about.