Stone Island is still growing, revenues rose to 100 million (+20%)

Stone Island points to close the 2016 with double digit revenues after a 2015 filed to 87 million. "We plan to store the 2016 with a turnover of over 100 million euros, almost +20% compared to 2015," said Carlo Rivetti, Creative Director and President of Stone Island – featuring the latest sales campaign (f/w 2016-17) that it was the best of the last 10 years (+26). Ebitda is growing (in 2015 was equal to about 15% of sales). Went well all product categories with Stone Island Junior who had a particularly positive performance with a jump of nearly 30 percent. Italy well with an increase of 16.8% (data sales campaign f/w 2016-17), although less than other top markets (Uk to 36% and +19%) + Germany to because we made a focus on managing your deployment with fewer clients, but with a greater market penetration ".

In 2016, as confirmed by rivets, there will be new Stone Island flagship store openings, there will be only the opening, already planned for next summer, a flagship in New York's Greene Street in Soho, in space that last October hosted the view Reflective Research ' 992-' 015. "To New York will be the twentieth flagship of Stone Island – continued Rivets – which already has 7 locations in Italy, 9 in Europe and 3 overseas (Seoul, Daegu, Los Angeles)."

As for the e-commerce site stoneisland.com, which grew by 20%, has been completely renovated and integrated with the release of February and triggered the Omni Channel service. "Italy and Germany are the countries chosen for the start of cross-shopping experience on and off-line – continued the patron of the brand which belongs to the Group Sportswear Company – and thanks to the options ' pick up ' and ' return in store is the customer can withdraw or make into garments purchased from flagship stoneisland.com, no shipping costs. Also, with the option ' store ' clicks from the user can buy from the store's physical "tablet. In addition to Italy, the main markets for sale online were the United Kingdom, Germany, Usa + Canada and Holland. "In particular, we have had excellent feedback from sales in the u.s. and show us that the path we have taken is the right one," concluded rivets.